AI-Powered Fractional CMO

Helping B2B businesses grow market share faster.

Brand, positioning, go-to-market strategy, sales enablement, and AI-powered execution that builds the engine and runs it: content, campaigns, and delivery. In days and weeks, not months.

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You need someone who can see the growth, build the strategy, and deploy the AI engine that makes it happen. Fast.

I build the strategy, the intelligence, and the engine.

01

Brand, Positioning & Go-to-Market

Brand identity, value proposition, messaging, and a go-to-market plan built to land in the right markets.

02

AI-Powered Sales Intelligence

AI that identifies your best prospects, prioritises who to go after, surfaces opportunity across every account, and equips your people with the intelligence and conversation starters they need to walk into every meeting ready to win.

03

Content, Campaigns & Delivery

I don't hand over a strategy deck and leave. I build and run it: websites, automated content pipelines, campaign creation, social scheduling, and the AI systems that mean one person can do the work of many.

04

New Markets & Growth Mapping

Identifying where your next clients are coming from: new sectors, new geographies, new buyer personas. And building the strategy to go after them before your competitors do.

Ambition is the only prerequisite.

Professional services firms with brilliant practitioners who should be opening more doors.

Established businesses ready to take market share, but without the senior marketing firepower to move fast enough.

Founders who know where they want to go but don't have the resource to build the brand, the strategy, and the pipeline to get there.

Leadership teams who want AI to do the work of many: content, campaigns, research, outreach. But don't yet know how to make that happen.

You don't need ambition to go on hold. You just need someone who can move as fast as you want to.

Results that speak for themselves.

Jennifer delivered a complete repositioning in days. Brand, value proposition, go-to-market, sales enablement, and investor pitch deck. Work an agency would have spread across six months.
Founder & CEO
B2B Technology Start-up
Our account managers went from reactive to proactive almost overnight. She built an AI-powered system that surfaces opportunity we were completely missing. The opportunity was right there, we just couldn't see it.
Managing Partner
Professional Services Firm
Our senior consultants are brilliant at what they do, but they weren't opening doors. Jennifer gave them the confidence, the tools, and the intelligence to have real business development conversations.
Head of Growth
Consulting Firm, Dublin
Jennifer built us an AI-powered content engine that delivers on-brand, on-message articles every Monday, Wednesday, and Friday, ready to review and publish. It's like having a senior content strategist working around the clock.
Founder
Professional Services, Ireland
We were entering a new market and had no idea how to position ourselves. Jennifer built the entire go-to-market strategy, identified exactly who we should be targeting, and gave us the messaging to land it. We won our first three clients within six weeks.
Commercial Director
Financial Services Group
What surprised me most was how quickly she embedded herself. Jennifer understood our business in days, not months, and left us with systems and tools our team actually uses. She didn't just advise, she built.
CEO
B2B SaaS Company

Three phases. Your choice of entry point.

Some clients need all three. Some need one. Every engagement builds momentum, not a to-do list.

01
Days, not months

Build the Foundation

Brand, positioning, value proposition, ideal customer profiles, elevator pitch, go-to-market strategy, sales intelligence systems, and the AI-powered tools that make your people smarter. This is the intensive phase where the full strategic architecture gets built, at a pace that wasn't possible before.

02
Weeks 2 to 8

Deliver & Activate

This is where strategy becomes real work in market. I build and run it: websites, automated content pipelines, social media scheduling and execution, campaign builds, PR and thought leadership. I embed the systems inside your business so your team can own them.

03
Ongoing

Retained Strategic Oversight

Monthly strategy sessions, quarterly reviews, and on-call access when a new opportunity, investor pitch, or market shift needs senior input. Light-touch, high-value.

Strategy Sessions

A focused, high-intensity conversation where we diagnose what's holding your growth back, whether that's positioning, account strategy, sales enablement, or untapped opportunity, and you leave with an outline plan to move on immediately.

Think of it as a growth diagnostic. You bring the challenge, I bring 20 years of knowing where the opportunity is hiding.

Book a Strategy Session

25 years building growth engines.

25+
Years Experience
B2B
Growth Specialist
AI
Powered Delivery

Senior marketing leadership across global law firms, international consulting practices, and financial services groups. I mentor high-potential startups and scaling businesses with Enterprise Ireland and MentorsWork.

Based in Dublin. Available across Ireland and the UK.

A fractional CMO with a full bench behind her.

I'm an Associate of Agile Executives, Ireland's leading fractional executive network. Which means if your growth requires more than marketing, I can connect you to the right senior person fast: sales leadership, financial expertise, HR, technology, for example. No recruitment process. No delay. Just the capability you need, when you need it.

In some cases, your engagement may also qualify for part-funding through Enterprise Ireland, the LEOs, IDA Ireland, or Skillnet, bodies that Agile Executives are panelled with. Get in touch and I'll let you know whether funding is available for your business.

Let's talk.

Tangible output from day one. Not a strategy deck that sits in a drawer.

Tell me a little about where you are and what you're trying to solve. I'll come back to you within 24 hours.

I'll get back to you within 24 hours.